Videos are a great way to boost your online rankings with popular search engines such as Google, Yahoo, and MSN. According to a Forrester survey, you can improve your chances by 50 times, of showing up at the top of the Google search results with videos. That’s pretty big!
So, if you have videos, virtual tours or testimonials of your listings or yourself, make sure you are putting them up online for your buyers and sellers to view. If you don’t have any videos in your toolbox, now’s the time to start thinking about adding video to your strategy.
Here are a few types of videos to add to your collection:
- Informational videos: let buyers and sellers know what goes on behind-the-scenes. Show them what a typical day in real estate actually looks like.
- Educational videos: instructional videos that educate buyers and sellers on the entire process.
- Entertainment videos: add something fun to the mix.
Need help getting starting with video? Get Your FREE Video Download! Access our library of educational videos and use them for your buyers and sellers. Put them on your website, e-mail them, put them on CD’s and use as giveaways, and more!